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Creating a compelling culture of in business is not nice to have. Your culture is essential to the success of the enterprise. I interviewed Dee Ann Turner, VP of Human Resources at Chick-fil-a. Yes the famous brand of chicken sandwiches. Dee Ann shares 5 pillars of culture that you can adopt within your company to create a compelling place to work.
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Target Audience: Dee Ann serves businesses who are interested in growing relationships with customers. She is a role model for service leadership.
“It’s my Pleasure…”
When a guest says “Thank you” the culture of the company is to always say, “It’s my pleasure.” It’s not just the language but also the service behind it.
Attracting Top Talent to Your Company
If you want to attract top talent, you have to be patient. It’s about creating deeper relationships and decreasing turnover. It’s all about where you are willing to put your investment. Be clear and know your company’s ultimate purpose. It’s about how you treat your employees & cast the utlimate VISION!
Create Your Company’s Model
At Chick-fil-a, they have the “3 C’s”
Character= those who reflect the value of the company (at Chick-fil-a it is integrity, loyalty, generosity and excellence)
Competency= they have the skills you need today but also skills you need for the future
Chemistry= being sure this opportunity is the best for them.
Creating A Compelling Culture
1) What is the Ultimate Purpose of your company? It should be deep and meaningful! Know WHY you are in business
2) A Mission that inspires others [16:27]
3) Establishing Core Values
4) Guiding Principles
Having a long term view of things is everything. Growing too fast can be destructive.
How is your business going…would you like to talk about it?
I love my audience of listeners. I really do. I would love to help you in some way. I started doing calls with listeners and realized that it was a great way to understand you.
Ok, then I formalized the process to offer a Results Roadmap…it is a private one-on-one call with me about your business. I want to help you see your roadmap with more clarity and confidence. Find out more about the Results Roadmap (it takes you to my personal website). This is not a sales pitch. Let me serve you.
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