2. Jane Atkinson
Jane advises to have a strong and clear promise statement. From there make sure you have a professional looking website (not a homemade one) because you’ve got as little as 10 seconds to make an impression on your audience. Then, make sure you clear and strong message is in an apparent space on your website homepage.
Being a speaker can be quite a challenge because there’s so much free information everywhere. That’s why it is imperative to be an authority. This might mean writing a book. As a speaker, you really want to go from being unconsciously competent to being consciously competent